Worldwide: A whitepaper from PKF Hospitality examines why high-net-worth people (HNWIs) are relocating, the place they’re shifting to, and the way this migration is reshaping branded residences.
Cross-border HNWI migration is forecast to succeed in 165,000 by the top of 2026. That is up from 142,000 in 2025.
5 nations accounted for the majority of world millionaire outflow in 2025-26: the UK, China, India, South Korea, and Russia.
The growing mobility of wealth is driving the evolution of luxurious actual property and branded residences. The report identifies three branded residence purchaser profiles:
Main residence consumers in search of full-time luxurious residing with hotel-level service.
Second-home house owners, now the biggest section, who worth hassle-free possession and operational help.
Buyers attracted by model premiums, rental revenue potential and long-term asset appreciation.
The UAE continues to draw the world’s largest millionaire inflows, drawing almost 10,000 new HNWIs in 2025. Purchaser demographics of branded residences skew towards worldwide traders, entrepreneurs, second-home house owners and a rising pool of crypto-and-finance start-up founders.
Nevertheless, the report notes that geopolitical tensions within the Center East may immediate some traders to reallocate wealth to “steady options”. Dubai is anticipated to be “closely affected within the short-to-mid-term”.
The US, Singapore, Switzerland, Italy, Saudi Arabia, Portugal, Spain, Greece, Canada and Australia are additionally recognized as world hotspots for branded residence consumers, every attracting prosperous consumers for various causes.
Rising wealth hotspots to observe embody:
Montenegro: HNWI inhabitants up 124 per cent over the previous decade
Malta: HNWI numbers up 87 per cent
Latvia: HNWI inhabitants up 70 per cent
Costa Rica: HNWI inhabitants up 72 per cent
Panama: HNWI inhabitants up 69 per cent
Along with rising markets, PKF expects three themes to outline the following section of branded residence development: better know-how integration, sustainability-led growth, and wellness-focused residing.
The report will be learn in full right here.
Highlights:
PKF Hospitality whitepaper highlights cross-border HNWI migration reaching 165,000 by 2026, up from 142,000 in 2025.
The UK, China, India, South Korea and Russia are recognized as the first sources of millionaire outflows driving luxurious actual property mobility traits.
The UAE continues to guide world millionaire inflows, attracting almost 10,000 HNWIs in 2025.
Key branded residence purchaser segments embody main householders, second-home house owners in search of serviced residing, and traders targeted on rental yields and model premiums.
Rising hotspots akin to Montenegro, Malta, Latvia, Costa Rica and Panama are recording fast HNWI inhabitants development.
