Forward of the 2025 Aotearoa Lodge Business Convention and Exhibition (AHICE) and the signing of Sheraton Christchurch, Marriott Worldwide’s Vice President Lodge Improvement, ANZP, Richard Crawford, spoke completely to HM in regards to the firm’s plans for the New Zealand market.
Following Marriott Worldwide’s acquisition of Starwood Motels & Resorts Worldwide in late 2016, our quick focus was on integrating the newly mixed portfolio. The next 12 months, we opened our first lodge in New Zealand, 4 Factors by Sheraton Auckland, which shortly turned one of many metropolis’s highest performing lodges. Shortly thereafter, we noticed the Covid pandemic considerably impression the trade, each when it comes to journey restrictions and lodge improvement exercise. Regardless of these challenges, in 2019 we signed agreements for a Moxy Lodge to be in-built Queenstown, and in 2020 we signed one other deal for a new-build Moxy in Auckland. Quick-forward a couple of years, New Zealand’s border restrictions totally lifted in mid-2023, and immediately the journey trade continues to get well.
At a time when new lodge alternatives had been scarce in New Zealand, in 2022 we signed JW Marriott Auckland and formally launched the lodge in Might 2025, after a whole-of-property renovation, which was a landmark luxurious lodge opening for New Zealand. There may be a permanent excessive degree of trans-Tasman journey, with New Zealand a perennial high vacation spot for Australian travellers, who represented 1.4 million of the three.3 million guests to New Zealand in 2024. With the New Zealand tourism sector beginning to get well post-pandemic and journey demand returning, we imagine the timing is now proper to introduce extra of our well-loved world manufacturers to tier-one and tier-two locations throughout New Zealand. This goal is supported by a rising degree confidence inside the nation’s lodge funding neighborhood.
Our Auckland portfolio encompass the not too long ago launched JW Marriott Auckland and 4 Factors by Sheraton Auckland. Subsequent to return might be Moxy Auckland, which is presently below improvement on Wakefield Avenue in Auckland’s CBD.
Our future outlook consists of Moxy Queenstown, and we’re in energetic negotiations relating to a number of alternatives throughout the nation – with an thrilling new lodge signing to be introduced within the coming weeks.
With greater than 30 manufacturers in our world portfolio, and 237 million loyal Marriott Bonvoy members wanting much more selection, we see sturdy potential to introduce a spread of lodge experiences to swimsuit totally different journey segments, and we’re very assured about New Zealand’s prospects of long-term success as a vacation spot of selection.


