Marriott in Asia Pacific, excluding China, has delivered its third consecutive 12 months of report improvement efficiency in 2025, with practically 200 natural offers signed, including greater than 28,000 rooms to its improvement pipeline.
Marriott Worldwide, Inc. mentioned the efficiency displays sturdy intra-region journey demand and continued confidence from homeowners and builders throughout various markets.
“Our report efficiency in 2025 underscores the energy of Marriott’s progress engine throughout the area and the enduring confidence our lodge homeowners place in our manufacturers and working platform. Sustained intra-regional and worldwide journey demand and a diversified portfolio have enabled us to scale with objective throughout markets, segments and improvement fashions,” Marriott Worldwide President, Asia Pacific excluding China, Rajeev Menon mentioned.
“As we increase into rising locations and speed up conversions and multi-unit agreements, we stay centered on delivering long-term worth for homeowners whereas creating compelling experiences that resonate with in the present day’s travellers.”
Asia Pacific excluding China (APEC) outcomes mirrored a 32% year-over-year enhance, underscoring sturdy proprietor confidence in Marriott’s various model portfolio and working platform, the group acknowledged.

The area closed the 12 months with greater than 400 resorts and over 86,000 rooms within the improvement pipeline.
Conversions have been highlighted as a key progress engine, accounting for 35% of whole signed offers, and multi-unit agreements additionally contributed considerably, representing near 30% of whole signings.
The highest 5 progress markets in APEC with the very best variety of signings in 2025 have been India, Thailand, Vietnam, Malaysia and Japan.

India noticed probably the most signings with a report 99 offers representing over 12,000 rooms, with the model additionally launching Collection by Marriott, working as Fern Resorts & Resorts, via a multi-unit deal within the nation. The deal resulted within the conversion of 26 resorts to the model in a single day, including roughly 1,900 rooms to its portfolio in a single day.
Luxurious remained a strategic focus accounting for 19% of 2025 natural rooms signings, with JW Marriott, The Ritz-Carlton and Luxurious Assortment seeing the very best variety of signed offers. New signings for the group on this sector included JW Marriott Resort Johor Bahru with an estimated 2027 opening, the Pottuvil, a Ritz-Carlton Reserve and The Ritz-Carlton, Fiji, Namuka Bay each anticipated to open in 2032.


