Welcome to a world where the exceptional surpasses boundaries, and where flying becomes an art.
In a world where owning a private jet signifies the epitome of opulence, imagine the idea where luxury takes an even more extraordinary form. Picture a luxurious haven where the extravagance of a private jet meets the artistry of some of the world’s most coveted luxury brands. While the very ownership of a private jet signifies a life of exclusivity, having its interiors crafted by these globally renowned brands gives it an unparalleled level of lavishness. Welcome to a world where the exceptional surpasses boundaries, where flying becomes an art and where even the sky isn’t the limit! Here, owning a private jet with luxe interiors isn’t just a statement; it’s an immersion in elegance. Join us as we delve into a world where luxury brands transform aeronautical assets into floating palaces, where sophistication meets engineering, and where every journey is just extraordinary.
Hermès
Just outside Paris lies a secretive Hermes studio that fulfils personalised orders, adding a “wow” factor to your private jet. Known for luxury retail, Hermes offers bespoke services through their sur-mesure atelier, requiring a referral to access their specialists. These customizations, albeit expensive, provide the brand a creative outlet, delighting in novel requests and pushing boundaries. The service extends beyond jets to crafting unique items for superyachts, catering to practicality and luxury alike, showcasing the brand’s limitless capabilities and enthusiasm for the extraordinary.
Porsche
Two iconic brands, Embraer and Porsche, had announced a unique collaboration of a customised Embraer Phenom 300E jet and Porsche 911 Turbo S—marking the world’s first pairing of a business jet and supercar. Over a span of four years, the Brazilian aircraft manufacturer and the German automaker worked together to merge distinct vehicles with shared design DNA. Inside, the Phenom 300E’s seat stitching mirrors the Porsche 911’s design, with both featuring white uppers, red pull straps, and Speed Blue accents. Carbon-fibre details further emphasise the connection, extending even to the cockpit seats. The Porsche 911’s steering wheel and the aircraft’s yoke share a unique colour combination, while the 911’s Chalk Alcantara trim roof lining is designed to resemble the aircraft’s interior. The jet’s atypical grey exterior, paired with the Porsche’s luxe finesse, exudes a “high level of sophistication”.
BMW
BMW DesignworksUSA, BMW’s American design subsidiary, partnered with Brazilian aircraft maker Embraer to design luxury aircraft cockpits, including those for Phenom 100 and 300 models, starting from 2004. Unlike replicating car interiors, BMW aimed to apply its design principles to aircraft without directly translating them. The focus was on functionality, top-tier design quality, and efficient space utilisation in cabins and cockpits. With seven interior colour options, 100 BMW-designed Embraer jets have been manufactured, and 600 more are on order. In 2006, BMW also announced assisting Airbus in designing a more comfortable cabin for the A350, a rival to Boeing’s 787 Dreamliner.
Versace
In 2006, Versace partnered with TAG Group, parent company of TAG Aviation, for an exclusive private jet interior design service. TAG Aircraft Interiors Limited (TAG-AI), a TAG Group subsidiary, manages marketing and sales. Together, they’re outfitting various jet models with Versace interiors, allowing customisation of aircraft paint schemes. The design philosophy merges Versace’s expertise with TAG’s 30 years of private jet experience. Clients collaborate with designers to create unique interiors, extending from floor plans to exquisite details. This comprehensive service addresses a range of needs, culminating in personalised luxury environments, including armchairs, tables, and even home theatres.
Armani
During an event held in Abu Dhabi last year, Etihad Airways CEO Tony Douglas unveiled an exciting partnership with the renowned brand Armani. Established in 1975, Armani has been chosen to provide various soft products for Etihad’s business cabin. These products, set to launch in December, were previewed at the event and encompass fresh bedding, dinnerware, cutlery, and glassware. Branded as ‘The Constellation Collection,’ this collaboration draws inspiration from the stars, aiming to elevate the travel experience beyond Business class. Passengers can anticipate items adorned with a unique geometric pattern. This lavish offering from Etihad is a joint venture with Armani/Casa, the furniture and home collection of the esteemed Italian fashion house.
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