
NEWTON, Massachusetts—Sonesta Worldwide Inns Company introduced that Phil Hugh will assume the position of chief improvement officer, succeeding Brian Quinn upon his deliberate transition. Quinn joined in March 2021, instantly following Sonesta’s acquisition of Purple Lion Inns Company.
Throughout his tenure, Quinn led new franchise efforts for the mixed firm throughout the complete portfolio of Sonesta and Purple Lion manufacturers. He reengineered Sonesta’s franchising platform, organising inside programs and hiring the crew to help lodging improvement development.
“Brian’s work with the crew in 2021 resulted in opening greater than 80 resorts organically, with no preliminary pipeline, creating constructive internet unit development,” mentioned Keith Pierce, govt vice chairman and president, franchise and improvement at Sonesta. “His continued efforts have helped set Sonesta up for fulfillment with a dynamic natural development technique.”
Hugh joined Sonesta in March 2024 as senior vice chairman and head of luxurious & way of life improvement. He brings greater than 30 years of expertise specializing in portfolio improvement and model development, partnerships, and main the franchise gross sales groups to this new position.
“Phil will construct upon our sturdy basis and produce his imaginative and prescient to the way forward for improvement at Sonesta,” mentioned Pierce. “The Americas will stay our major focus, with important enlargement throughout our portfolio of manufacturers.”


