Swiss International Hotels & Resorts Group, a leading name in hospitality around the world is pleased to announce its collaboration with STAAH, the hospitality sector’s trusted partner for guest acquisition and online revenue growth. The partnership is expected to unlock the full revenue potential for the Middle East properties of Swiss International Hotels.
All ten Swiss International properties in the Middle East have completed their migration to the STAAH channel manager, making them more readily available via STAAH’s network of 350+ online travel agents.
The prestigious hotel group has also adopted the STAAH Booking Engine to positively impact its commission-free direct revenue, as well as STAAH’s add-on features to improve online conversions – WatchMyRate and RateSTalk. The former is an online widget that provides website visitors a comparison of rates for the same room on selected OTAs. RateSTalk enables hoteliers to keep track of the rates for up to five competitors, helping them easily align their pricing with the market.
Completing their online distribution and bookings suite with STAAH is ReviewMinder, STAAH’s platform to manage online guest reviews.
“When it comes to adopting next-gen technology, we wanted to adopt the best and at the right price,” says Clive Figaro, Director of License Services and Ownership Relations, Swiss International Hotels. “We wanted a seamless connection between our systems and properties, so all decisions are based on data rather than gut feel. With thousands of units of inventory, and a dozen room types per property, we don’t have the luxury of missing any opportunities. Missed opportunities come at a high price.”
“With STAAH we now feel secure in our distribution and online bookings strategy, both at group and individual property level. It’s insightful reporting guides for forward-looking decisions while ease-of-use ensures all staff members can quickly make updates needed” he adds.
Commenting on the partnership, Jai Motihar from STAAH Ltd says, “The right technology is all empowering for modern hoteliers. It allows them to get a deeper understanding of their market, competitors and audience through data, powering revenue optimisation maximisation.”
“We are delighted to partner with Swiss International Hotels & Resorts Group and work collaboratively to propel their growth and unlock the door to their vision of becoming a chain of 50 hotels across Africa, Middle East and South East Asia.”
About Swiss International Hotels & Resorts Group
Swiss International Hotels & Resorts Group began close to 40 years ago as a group of Swiss hoteliers offering Swiss Hospitality at its best. Today Swiss International is a global company with its International Services Center located in Ras Al Khaimah, in the U.A.E. This position gives the company easy access to the fast-developing markets that are target for its expansion purpose.
Swiss International Hotels & Resorts Group partners with STAAH to grow online revenue was last modified: April 1st, 2024 by
