Set within the coronary heart of one of the vital romantic cities in Europe, the W Florence — featured on our checklist of essentially the most thrilling resort openings for 2025 — formally opened its doorways on Tuesday.
The historic property, previously the Grand Lodge Majestic, now homes 119 visitor rooms, together with 16 suites and a penthouse, in response to Marriott. The extremely anticipated addition to Florence, Italy’s resort scene sits on Piazza dell’Unita Italiana, only a quick stroll from lots of the metropolis’s most well-known landmarks, together with its Duomo, the Uffizi Galleries and the Ponte Vecchio.
The property is the second W Lodge in Italy, becoming a member of the W Rome. The model plans to open a 3rd property, the W Sardinia — Poltu Quatu, later this summer time.
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“The opening of W Florence marks one other vital milestone in W Resorts journey, deepening our presence in Italy and strengthening our footprint throughout the area,” George Fleck, the senior vp and international model chief for W Resorts, mentioned in a press release. “As we proceed to evolve globally, this newest addition to our model embodies our dedication to delivering daring, immersive experiences that redefine luxurious life-style hospitality. W Resorts has all the time been a model rooted in creativity and tradition, and W Florence completely captures the spirit of this dynamic, fashion-forward metropolis.”
Housed in a historic constructing initially designed by native architect Lando Bartoli in 1968, the W Florence encompasses a partially lined courtyard that when functioned because the mezzanine of a former financial institution. The distinctive area now welcomes friends with retro-inspired seating, daring checkered flooring and luxurious greenery, and serves as a central space the place friends can entry a number of of the resort’s eating venues, together with the lounge (which is full with an aperitivo desk).
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Moreover, friends will be capable of feast on up to date Italian bites at Tratto, the second outpost of the Michelin-starred Trattoria contemporanea collective, in addition to take pleasure in cocktails with a view at Zefiro Rooftop (which is slated to open later this summer time). The property may even welcome an Asian restaurant from chef Akira Again in late summer time that focuses on mixing “conventional Korean flavours with international influences.”
The resort’s historical past shines by way of in every of its rooms because of Sixties- and ’70s-inspired design parts like marble and brass accents, whereas the town itself is well known all through the property with a daring shade palette of Medici pink and royal blues. The resort’s piece de resistance is the Penthouse suite, which wows with a greater than 1,500-square-foot non-public terrace and a moody aesthetic for the right metropolis escape.
Nightly charges for the W Florence begin at 431 euros (about $507) or 70,000 Marriott Bonvoy factors, in response to a search on the resort’s web site.
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