
Accor reported its first-quarter 2026 outcomes.
Highlights embrace:
Group income elevated by 2.3 % at fixed foreign money to €1,313 million
Administration & Franchise income elevated by 8.3 % at fixed foreign money to €332 million
RevPAR elevated by 5.1 %, in contrast with Q1 2025
Web unit progress elevated 3.8 % over the past 12 months
Assertion From Management
Sébastien Bazin, chairman and chief government officer of Accor, mentioned,
“Within the first quarter of 2026, the group as soon as once more posted regular progress, because the robust momentum from the beginning of the yr greater than offset the results of the battle within the Center East. On the bottom, our groups are absolutely dedicated to adapting our operations to the wants of our property homeowners and clients. The Group has additionally applied measures to guard outcomes, enabling us to attenuate the affect of the scenario on our efficiency, put together for the rebound, and seize progress in areas quickly benefiting from elevated demand, comparable to Europe and Southeast Asia. Our diversified geographic footprint, the standard of our model portfolio, and our capability to adapt thus enable us to be assured in our capability to as soon as once more ship improved efficiency in 2026.
“The lodge enterprise in the course of the first two months of 2026 was remarkably stable, in step with the momentum noticed within the fourth quarter of 2025. The battle within the Center East, which started on the finish of February, has since severely disrupted the macroeconomic and geopolitical context. Exercise within the Center East, primarily within the United Arab Emirates, has been strongly impacted, whereas demand in different Accor geographies is holding up. The evolution of the battle and its impacts stay unsure. Nonetheless, the Group’s progress algorithm stays intact.
“Within the first quarter of 2026, Accor opened 48 motels akin to greater than 6,700 rooms, representing a web unit progress of three.8 % over the past twelve months. On the finish of March 2026, the Group had a lodge community of 879,676 rooms (5,815 motels) and a pipeline of 260,000 rooms (1,545 motels).”
First-quarter 2026 RevPAR
The Premium, Midscale, and Financial system (PM&E) division posted a 4.5 % enhance in RevPAR in contrast with the primary quarter of 2025, primarily pushed by costs.
The Europe North Africa (ENA) area posted a 2.7 % enhance in RevPAR in contrast with the primary quarter of 2025, pushed virtually solely by the occupancy charge.
In France, which accounts for 44 % of the area’s room income, the RevPAR variation in each Paris and the provinces remained sturdy after a superb month of December.
In the UK, which accounts for 12 % of the area’s room income, the rebound in exercise noticed for the reason that third quarter of 2025 was confirmed in each London and the provinces.
In Germany, which accounts for 12 % of the area’s room income, RevPAR returned to barely detrimental territory in the course of the first quarter, with exercise ranges that stay extremely correlated to occasions and festivals.
The Center East, Africa, and Asia-Pacific area posted a 5.5 % enhance in RevPAR in contrast with the primary quarter of 2025, pushed virtually solely by costs.
Southeast Asia, which accounts for 32 % of the area’s room income, as soon as once more turned the realm with the strongest progress within the area. Thailand and Indonesia, which had skilled a difficult 2025, noticed their RevPAR variation return to constructive territory within the first quarter of 2026. Singapore and Japan additionally continued to indicate stable progress in the course of the interval.
Within the Center East Africa area, which accounts for 27 % of the area’s room income, RevPAR progress remained constructive regardless of the battle that started on February twenty eighth, impacting the exercise extra considerably as of mid-March. The United Arab Emirates posted a 9 % lower in RevPAR in the course of the first quarter, whereas Saudi Arabia and Egypt’s RevPARs grew in the course of the interval.
The Pacific, which accounts for 26 % of the area’s room income, continued to indicate robust RevPAR progress, in step with the development noticed throughout fiscal yr 2025.
In China, which accounts for 15 % of the area’s room income, RevPAR developments continued to enhance sequentially however remained barely detrimental.
The Americas area, which primarily displays the efficiency of Brazil (59 % of the area’s room income), posted a 9.1 % enhance in RevPAR in contrast with the primary quarter of 2025.
Brazil continued to indicate double-digit RevPAR progress throughout this era.
The Luxurious & Life-style (L&L) division posted a 6.0 % enhance in RevPAR in contrast with the primary quarter of 2025, two-thirds pushed by costs.
Luxurious, which accounts for 72 % of the division’s room income, posted a 6.8 % enhance in RevPAR in contrast with the primary quarter of 2025. All manufacturers and areas besides the Center East contributed to this robust efficiency, confirming world demand for this section.
Life-style, which is extra uncovered to the Center East, posted a 4.2 % enhance in RevPAR in contrast with the primary quarter of 2025. Resort motels, as a result of their robust presence within the United Arab Emirates, have been extra strongly impacted by the battle. “Life-style collective” motels, for his or her half, continued to indicate stable RevPAR progress all through the quarter.
Group Income
For the primary quarter of 2026, the Group recorded income of €1,313 million, up 2.3 % at fixed foreign money in contrast with the primary quarter of 2025. This enhance breaks down right into a 4.6 % rise at fixed foreign money for the Premium, Midscale, and Financial system division and a 0.7 % lower at fixed foreign money for the Luxurious & Life-style division, which was negatively impacted by disposals accounting for six.2 %.
Foreign money results had a detrimental affect of €66 million, primarily associated to the US greenback (down 10 %), the UAE dirham (down 10 %), and the Canadian greenback (down 6 %).
Scope results (€18 million) have been primarily associated to the disposal of Paris Society’s “Festive” exercise.
Premium, Midscale & Financial system Income
Premium, Midscale and Financial system, which incorporates charges from Administration & Franchise (M&F), Gross sales, Advertising and marketing, Distribution and Loyalty (SMDL), and Lodge Property & Different actions of the Group’s Premium, Midscale and Financial system manufacturers, generated income of €663 million, up 4.6 % at fixed foreign money in contrast with the primary quarter of 2025.
Administration & Franchise (M&F) income stood at €201 million, up 4.3 % at fixed foreign money in contrast with the primary quarter of 2025. This enhance primarily displays RevPAR progress over the interval (up 4.5 %), partially offset by the detrimental affect of conversions of a restricted variety of administration contracts into franchise contracts, as anticipated, in addition to the slower progress of incentive charges for motels underneath administration contracts.
Gross sales, Advertising and marketing, Distribution, and Loyalty (SMDL) income totaled €216 million, up 4.4 % at fixed foreign money in contrast with the primary quarter of 2026, negatively impacted by accounting results concentrated within the first quarter of 2025.
Lodge Property & Different income amounted to €245 million, up 5.2 % at fixed foreign money in contrast with the primary quarter of 2025, pushed by robust performances in motels in Brazil and Australia.
Luxurious & Life-style Income
Luxurious & Life-style, which incorporates charges from Administration & Franchise (M&F), Gross sales, Advertising and marketing, Distribution, and Loyalty (SMDL), and Lodge Property & Different actions of the Group’s Luxurious & Life-style manufacturers, generated income of €341 million, down 0.7 % at fixed foreign money in contrast with the primary quarter of 2025. Disposals negatively impacted income progress by 6.2 %.
Administration & Franchise (M&F) income stood at €131 million, up 15.2 % at fixed foreign money in contrast with the primary quarter of 2025. This enhance is in step with the RevPAR progress algorithm (up 6.0 %) and community growth.
Gross sales, Advertising and marketing, Distribution, and Loyalty (SMDL) income totaled €96 million, up 10.6 % at fixed foreign money in contrast with the primary quarter of 2025.
Lodge Property & Different income amounted to €115 million, down 20.0 % at fixed foreign money in contrast with the primary quarter of 2025, primarily reflecting the disposal of Paris Society’s “Festive” exercise (€21 million affect) and the decline in restaurant exercise at Paris Society and Rikas for the reason that starting of the battle within the Center East.
Reimbursed Prices Income
“Reimbursed prices” income (which corresponds to the cost again of prices incurred on behalf of lodge homeowners) amounted to €328 million, up 0.5 % at fixed foreign money in contrast with the primary quarter of 2025.


