UK: City Dwelling Competition (ULF), London’s leading edge networking and academic occasion for the residing, hospitality and flex workspace sectors, is delighted to be working with international residence furnishings model IKEA.
IKEA will present furnishings for the occasion’s eight content material streams in addition to dressing the principle stage at ULF’s London venue – Mary Ward Home.
The City Dwelling Competition (ULF) focuses on the way forward for international city residing, addressing developments and improvements within the residential, hospitality, and mixed-use actual property sectors. It brings collectively senior professionals, traders, builders, homeowners, operators, policymakers and repair suppliers to form the way forward for city growth, hospitality ideas, sustainability, know-how and innovation.
Asset lessons underneath the microscope in a spread of panels, displays and spherical tables embrace BTR, PBSA, coliving, later residing, flex workspace, lodges, serviced house and short-term leases. New for this yr is the AI Lounge, a devoted content material stream trying on the affect of AI throughout hospitality and actual property.
IKEA is a globally recognised residence furnishings model identified for its reasonably priced, flat-pack furnishings, trendy Scandinavian design, and dedication to sustainability.
Based in Sweden in 1943 by Ingvar Kamprad, IKEA has grown into one of many world’s largest retailers, working in over 60 nations with a whole lot of shops and a robust on-line presence.
The corporate’s mission is to “create a greater on a regular basis life for the many individuals” by providing well-designed, practical residence options at costs which might be accessible to the bulk. IKEA is famend for its distinctive self-service retail mannequin, in-house product design, and immersive showroom experiences.
IKEA is dedicated to formidable sustainability targets, together with lowering its local weather footprint by 50 per cent by 2030 (in comparison with FY16 baseline yr) and by at the very least 90 per cent by 2050.
Following the Competition, all furnishings supplied for the occasion by IKEA will likely be returned to an IKEA retailer in London for resale within the retailer’s Re-Store and Re-Use – a round hub the place clients can purchase or promote pre-owned, returned, or discontinued IKEA furnishings at a lower cost. This area is designed to advertise circularity by lowering waste and giving pre-loved furnishings a second life.
George Promote, editor of City Dwelling Information and curator of the ULF agenda, mentioned: “We’re delighted to be working with IKEA, a model synonymous with leading edge design, innovation and sustainability, and sit up for seeing how its furnishings and design will rework our occasion venue.”
Asa Fermandell, IKEA Enterprise chief UK&IE, added: “The City Dwelling Competition is a superb alternative for us to attach with business leaders throughout a spread of actual property asset lessons and to showcase our services, together with the IKEA for Enterprise Community which was launched in 2020. The programme is free to hitch and gives a spread of advantages and assist for any enterprise from Inside design service, member reductions, perks to your folks to say a couple of. I sit up for attending the occasion and discussing how IKEA for Enterprise can assist your wants.”
Click on right here to seek out out extra concerning the City Dwelling Competition and to safe your tickets.
Highlights:
• IKEA will present furnishings and staging for the City Dwelling Competition’s eight content material streams in addition to dressing the principle stage at ULF’s London venue – Mary Ward Home
• The City Dwelling Competition focuses on the way forward for international city residing, addressing developments and improvements within the residential, hospitality, and mixed-use actual property sectors
• Asset lessons underneath the microscope embrace BTR, PBSA, coliving, later residing, flex workspace, lodges, serviced house and short-term leases
• IKEA is a globally recognised residence furnishings model identified for its reasonably priced, flat-pack furnishings, trendy Scandinavian design, and dedication to sustainability
