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Sabre introduces game-changing Concierge IQ™ answer for airways

November 29, 2025
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Sabre introduces game-changing Concierge IQ™ answer for airways
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Picture by Sabre

Sabre Company, a number one world journey know-how firm, at this time introduced the launch of SabreMosaic™ Concierge IQ™ for airways, an all-in-one generative AI chat answer that helps vacationers plan, e book, and handle journeys in a single seamless dialog. Constructed on the Sabre IQ™ synthetic intelligence layer, it goes past flights to create full packages – combining resorts, ancillaries, and third-party provides – and brings conversational intelligence to each stage of journey.

In contrast to generic chatbots, standalone journey apps or irritating automated calling techniques, the consumer-facing Concierge IQ answer makes use of massive language mannequin (LLM) AI, understanding layered questions and deciphering intent to ship correct, bookable outcomes. The result’s real, scalable personalization that additionally helps manufacturers unlock further annual income.

Vacationers chat naturally on their selection of platform (e.g. internet, airline cellular apps, and WhatsApp) to seek out and e book tailor-made suggestions of the perfect routes, dates, and stays inside their funds with out switching apps or ready on maintain. When prompted, proprietary fashions in Concierge IQ recommend optimized upgrades, bundles, and ancillaries. Dynamic guidelines then hold pricing and insurance policies aligned throughout each channel. When it comes time to pay, Concierge IQ directs vacationers to the place they’ll redeem loyalty factors, use a number of fee strategies, or mix each in a single transaction. Plus, Concierge IQ integrates into an airline’s loyalty system to research traveler information in actual time, proactively suggesting optimum methods to redeem factors for flights, upgrades, and ancillaries.

Additional, Concierge IQ goes past planning and reserving to assist assist your complete journey journey. When plans change, vacationers can immediate Concierge IQ to step in and immediately rebook, redeem miles, course of refunds, or monitor baggage in the identical chat the place their journey started. It understands context and intent and manages itinerary modifications with the identical empathy and judgement as a talented human agent. What as soon as took hours now occurs in seconds.

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As a part of the SabreMosaic Airline Retailing platform, Concierge IQ is designed to offer airways a measurable edge in retailing and customer support, leveraging SabreMosaic’s modular, API-driven structure and superior AI capabilities. The platform integrates proprietary AI fashions and Google Cloud infrastructure to research huge volumes of buyer, operational, and third-party information, supporting clever provide administration, order orchestration, and settlement throughout all channels.

“Concierge IQ can rework the passenger journey – automating procuring, upgrades, and loyalty redemption – so airways ship actual outcomes and unforgettable experiences,” stated Garry Wiseman, Chief Product & Know-how Officer at Sabre. “This know-how empowers airways to harness generative AI for smarter conversions, deeper loyalty, and customized provides, all powered by real-time information.”

Virgin Australia is the primary airline to undertake Concierge IQ, marking a milestone for end-to-end, travel-specific generative AI within the trade. As an early adopter, Virgin Australia will deploy the answer’s unified capabilities – together with real-time flight and baggage monitoring, content material packaging, and steady retail experimentation – to set a brand new customary for direct channel engagement and operational effectivity.

“We’re excited to be partnering with Sabre on new applied sciences to higher serve our prospects,” stated Alex Plummer, Normal Supervisor, Digital at Virgin Australia. “This GenAI chat channel is a crucial step ahead for Virgin Australia’s subsequent wave of digital procuring, reserving and servicing experiences.”



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