DALLAS, Texas—Pure Wellness introduced a brand new partnership with Prime Group US and Shaner Hospitality, introducing Pure rooms to 3 properties throughout the firm’s portfolio: Playa Largo Resort & Spa in Key Largo, Artwork Ovation Lodge in Sarasota, and Hilton Aventura Miami.
“We’re thrilled to companion with Prime Group US and Shaner Hospitality and introduce Pure rooms throughout three distinctive properties in Florida,” stated Zachariah Webster, president, Pure Wellness. “These motels are positioned in markets the place vacationers more and more search premium wellness lodging, and Pure supplies a strong method to improve the in-room atmosphere, drive charge premiums, and assist total visitor satisfaction. We look ahead to supporting Prime Group US as they create this elevated room expertise to their friends.”
Pure makes use of a proprietary, multi-step remedy course of to show normal guestrooms into wellness-optimized areas, with 99 p.c anti-viral and anti-microbial safety, air high quality that exceeds HEPA requirements, and hypoallergenic consolation.
Prime Group US and Shaner Hospitality recognized Pure rooms as a possibility to raise the visitor expertise whereas sustaining aggressive positioning throughout its Florida portfolio.
“Our objective is at all times to put money into initiatives that meaningfully improve the visitor expertise and strengthen asset efficiency,” stated Heather Strauss, director of lodge asset administration, Prime Group US. “Pure aligns completely with that technique, providing a differentiated wellness product that appeals to right this moment’s traveler and helps each visitor satisfaction and business upside. We’re happy to introduce Pure rooms at Playa Largo Resort & Spa, Artwork Ovation Lodge, and Hilton Aventura Miami.”
